ConversionU (the education and training division of Conversion Interactive Agency), the American Trucking Associations (ATA), and Transport Topics announced today that registration is now open for the twenty-second annual Recruitment and Retention Conference. The event is scheduled for February 19-21, 2025, at the Grand Hyatt Hotel in Nashville, Tenn.

“In the face of fast-paced transformations in driver recruitment and retention, our upcoming conference embraces the theme of harnessing the power of the next generation of technology, strategy and data to elevate recruiting and retention surging the industry forward,” said Kelley Walkup, president, and CEO of Conversion Interactive Agency. "The landscape of recruiting and retention is changing rapidly, and as leaders, so must we."

This year’s conference promises an exceptional lineup of top-tier speakers. Among them is Seth Mattison, a renowned author and speaker who will kick off the event with a session focused on the essential strategies for attracting top drivers. He’ll explore how to leverage technology and enhance workplace culture, while also sharing insights on building meaningful connections with drivers to cultivate a motivated and dedicated workforce capable of thriving in today’s competitive market.

Another standout keynote speaker is Eric Termuende, an esteemed author and global speaker. In an environment where driver trust in recruiters and operations teams is fragile, Eric will address the vital steps necessary to rebuild that trust. His session will uncover the root causes of distrust and offer actionable strategies to promote transparent communication, strengthen relationships, and ultimately boost driver retention.

The 2025 Recruitment & Retention Conference aims to connect recruitment and retention professionals, providing an invaluable platform for networking and benchmarking opportunities. Attendees can anticipate a wealth of insights from seasoned industry experts, shedding light on the ever-evolving driver market and offering glimpses into the industry's future trajectory. This year's content places a strong emphasis on the synergy between industry and driver data, cutting-edge technology, and strategic approaches surging employer brands ahead to recruit smarter and retain better.

Attendees can anticipate an agenda featuring a wide range of topics, including the latest trends in driver compensation, the effects of AI on driver recruitment, current data on driver retention, how fleets are utilizing social media for hiring, and much more. The event will also feature a roundtable session allowing attendees to network with other recruiting professionals on various topics relating to driver recruiting and retention and leave feeling inspired and ready to start implementing new strategies.

"As we gear up for the 22nd Annual Recruitment and Retention Conference, our mission remains steadfast: to empower industry leaders with the technologies, strategies, and connections needed to navigate the dynamic landscape of driver recruitment and retention,” said Walkup. “This year's conference is a testament to our commitment to driving innovation, fostering collaboration, and embracing change. We invite you to join us as we delve into a multitude of critical facets, from industry trends and technology to culture-building, all with the shared goal of surging the industry forward."

Registration for the 2025 Recruitment and Retention Conference is now open. Recruiting and retention professionals can register by visiting annualrrconference.com.

To find out more about Conversion Interactive Agency, visit www.conversionia.com.